premier database marketing department. Since retiring from RJR in 2007, Cal has continued to use his extensive experience and problem-solving skills to design and implement data-driven marketing programs for a wide variety of clients in other industries.

Cal’s passion is skiing. Growing up in Idaho, he was able to ski many of the great resorts in the West—Sun Valley, Jackson Hole, Alta, etc. Since moving to North Carolina more than 30 years ago, Cal mostly skis the slopes in North Carolina and West Virginia. However, he still loves fresh powder and it made perfect sense to open a second office in McCall, Idaho.

EDS, and Concinnity Marketing & Technology. EDS, and Concinnity Marketing & Technology. As CTO, Rick ensures that our systems and infrastructure meet the needs of our clients and our company. Since Clarion specializes in data-driven marketing, Rick is involved in every client engagement. He ensures that we leverage the right technologies and have the right resources available to successfully complete our clients’ marketing initiatives.

Rick loves the outdoors--camping, hiking, and running. He spent his childhood wandering through the rain forests of Panama and hiking in the Rocky Mountains of Colorado. In his early twenties, Rick served in the military for eight years. As a University of Michigan graduate, Rick is also partial to Wolverine football and basketball.

analyses of their data-driven marketing programs. Kelly’s attention to detail and communication skills make her an asset to Clarion’s clients. In addition to managing existing client relationships, Kelly is an active member of the Company's business development team.

After graduating from Dartmouth College, Kelly and her husband moved to Winston-Salem and started a family. They now have three beautiful daughters. Kelly enjoys being outside (especially at the beach!), learning new things, playing the piano, and singing in her church. She is also lead singer of "Fine by Me" and performs at events across the state.